Hansgrohe Inc.
launched a new website specifically for the North American market. It offers
more information and greater functionality to both professional and consumer
audiences.
The new site, www.hansgrohe-usa.com,
is based on a standard website user interface that its parent company in
Germany created for all Hansgrohe online sites worldwide. According to the
company, the objective is to help users who do business in different countries
find all the product information they need quickly and easily, while also
maintaining a consistent brand image for Hansgrohe globally.
In
addition to the wealth of information,
the updated menu bar incorporates a large “Projects” section, highlighting a
wide array of high-profile building projects around the world that use
Hansgrohe and Axor bath and kitchen products.
The new “Toolbox” menu
item offers a number of user-friendly features:
- Advanced
searching capabilities via key words, full text or part
numbers.
- A
“Downloads” page that enables visitors to capture the company’s 2008 lineup of
product brochures, product-specification sheets, installation instructions and
even videos.
- A “Saved Items” in-box allows visitors to
collect various products of interest for later review and comparison.
- “Where to Buy” allows a visitor to search for product
outlets from 10 to 150 miles away, by entering a zip or postal code, or selecting
a state or province and clicking “FIND.”
Last but not
least is a link to
www.whodoyoushowerwith.com,
Hansgrohe’s new microsite that uses offbeat videos and photos. “It takes a
lighthearted look at the various ways our daily ritual in the shower can be
both fun and funny,” the company stated.
